Job opportunities:

SEO Executive: EL001

The SEO Executive will be responsible for developing and implementing effective SEO strategies to improve the online visibility and search engine rankings of the company’s website and online properties. They will work closely with the digital marketing team to drive traffic, leads, and conversions through organic search.

Key Responsibilities:

• Conduct keyword research and analysis to identify high-value opportunities for organic search growth
• Create and optimize on-page and off-page SEO elements, including Meta tags, header tags, and content optimization
• Monitor and analyse website analytics and search engine rankings to identify opportunities for improvement
• Stay up-to-date with the latest SEO trends, algorithms, and industry best practices
• Collaborate with content, social media, and development teams to ensure all efforts are aligned with SEO strategies.
• Conducting competitor analysis, tracking and reporting of the company performance against competitors
• Plan and execute link-building campaigns to improve website authority and search engine rankings
• Collaborate with the development team to ensure all website changes are SEO-friendly and compliant with search engine guidelines
• Monitor progress of SEO campaigns and make adjustments as necessary to improve results
• Develop and execute effective content marketing strategies to attract, engage, and convert target audiences through organic search
• Use tools such as Google Search Console and Ahrefs to identify and fix technical SEO issues on the website

Qualifications:

• At least 2+ years of experience in SEO and digital marketing
• Strong understanding of search engine algorithms and ranking factors
• Experience with SEO tools and analytics platforms, such as Google Analytics, SEMrush, Ahrefs, etc.
• Experience with website optimization and conversion rate optimization (CRO)
• Strong written and verbal communication skills
• Strong analytical skills and ability to make data-driven decisions
• Experience with WordPress

2. Content Writer: EL002

“Job Description: Content Writer with 2-3 Years of Experience and Market Research Background

Position Overview:

We are seeking a skilled Content Writer with a strong background in market research to join our team. The ideal candidate will have 2-3 years of experience in content creation, along with a solid understanding of market research methodologies. As a Content Writer, you will be responsible for producing high-quality, engaging, and informative content that aligns with our business goals and resonates with our target audience. Your ability to blend creative writing with data-driven insights from market research will be crucial in this role.

Responsibilities:

1. Content Creation:

   – Develop well-researched and original content pieces, including articles, blog posts, whitepapers, case studies, and more.

 – Craft compelling and SEO-friendly headlines, introductions, and body content that captures readers’ attention and maintains their interest.

2. Market Research Integration:

   – Collaborate with the market research team to gather relevant insights, data, and trends.

   – Integrate market research findings into content to provide authoritative and substantiated information.

   – Leverage market research to create content that addresses industry pain points, challenges, and opportunities.

3. Content Strategy:

   – Contribute to content strategy discussions by providing insights based on market research and content performance analysis. Suggest new content topics and angles that align with market trends and audience interests.

4. Editing and Proofreading:

   – Edit and proofread content to ensure accuracy, clarity, grammar, and coherence. Revise and refine content as needed to meet quality standards and brand guidelines.

5. Audience Engagement:

   – Develop content that resonates with target audiences and encourages engagement, shares, and comments. Use storytelling techniques to present market research insights in a relatable and impactful manner.

6. Content Promotion:

   – Collaborate with the marketing team to promote content through appropriate channels, such as social media, email campaigns, and partnerships.

7. Self-Development and Learning:

   – Stay updated with industry trends, content marketing best practices, and emerging market research methodologies.

Qualifications:

– Bachelor’s degree in Marketing, Journalism, Communications, or a related field.

– 2-3 years of proven experience in content writing, preferably with a focus on market research-related content.

– Strong portfolio showcasing a variety of content formats and styles. Proficiency in conducting thorough market research using both qualitative and quantitative methods. Excellent writing, editing, and proofreading skills with a keen eye for detail. Understanding of SEO principles and their application in content creation. Familiarity with content management systems (CMS) and basic HTML. Ability to work independently, meet deadlines, and manage multiple projects simultaneously. Strong communication skills and the ability to collaborate across teams.

This role offers a unique opportunity to combine content creation with data-driven insights from market research, enabling you to create impactful content that resonates with both readers and industry trends. If you’re a creative thinker with a passion for crafting compelling stories backed by research, we encourage you to apply and become part of our dynamic team.

3. Content Writer (Procurement) EL003

Job description for a content writer with 2-3 years of experience and a procurement background:

 Job Overview:

We are seeking a skilled and experienced Content Writer with a background in procurement to join our team. The ideal candidate will have 2-3 years of relevant content writing experience, coupled with a strong understanding of procurement processes, supply chain management, and industry trends. The Content Writer will play a crucial role in creating engaging and informative content that educates our audience, enhances our brand presence, and supports our marketing and communication efforts.

 Responsibilities:

1. Content Creation:

   – Produce high-quality, well-researched, and engaging written content related to procurement, supply chain, and industry best practices.

   – Develop blog posts, articles, whitepapers, case studies, and other content formats to showcase expertise and thought leadership in the procurement field.

2. Industry Knowledge:

   – Utilize your procurement background to generate insightful and informative content that resonates with professionals in the procurement and supply chain industry.

   – Stay up-to-date with industry trends, regulations, and emerging technologies to ensure the accuracy and relevance of content.

3. Research:

   – Conduct thorough research to gather relevant information and data for content creation, ensuring accuracy and credibility of the content.

4. Content Strategy:

   – Collaborate with the marketing team to develop content strategies that align with business goals and target audience needs.

   – Contribute creative ideas for content themes, topics, and formats that resonate with our audience.

5. Editing and Proofreading:

   – Review and edit content for clarity, coherence, grammar, punctuation, and style consistency.

   – Ensure that all content adheres to company guidelines and maintains a professional tone.

6. SEO Optimization:

   – Incorporate SEO best practices to enhance the discoverability and ranking of our content on search engines.

7. Collaboration:

   – Collaborate with cross-functional teams, including marketing, sales, and subject matter experts, to gather insights and information for content creation.

8. Content Distribution:

   – Participate in content distribution strategies, including social media, email marketing, and guest posting, to maximize content reach and engagement.

 Qualifications: 

– Bachelor’s degree in English, Journalism, Communications, or a related field.

– 2-3 years of proven experience in content writing, with a focus on procurement-related topics.

– Strong understanding of procurement processes, supply chain management, and industry trends.

– Excellent writing, editing, and proofreading skills, with a keen attention to detail.

– Proficiency in SEO principles and content optimization strategies.

– Ability to conduct thorough research and synthesize complex information into easy-to-understand content.

– Familiarity with content management systems and basic HTML.

– Strong organizational skills and ability to meet deadlines in a fast-paced environment.

 Application: 

To apply, please submit your resume, a cover letter highlighting your relevant experience, and a portfolio of your writing samples showcasing your expertise in procurement and related topics.”